One of my personal favorite moments of this week’s Mashable Media Summit was when long-time sportscaster Len Berman took the stage to talk about his transition from a nightly TV reporter in New York to a new media persona — a presentation he prefaced with the question “what’s an old fart like me doing on Twitter?”
Aside from the fact that I watched Berman growing up, his tale is an interesting one that points to the ongoing trend of old media personalities reinventing themselves in the social media world.
In Mashable’s backstage interview, we talked to Berman about the move, how he thinks social media helped him get a book on The New York Times Best Seller List, and which of the Fantastic Four’s powers he’d want. Check it out in the video above.
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Tags: internet week ny, journalism, media, soical media
